Roxy was created in 1990 as a women’s swimwear line though the surf company, Quiksilver. Despite initial doubts, Roxy turned into a huge success and is now a $400 million lifestyle brand. The legendary Roxy 2001 swimwear started the amazing rise of the Roxy swimwear empire. By 2006 Roxy swimwear, the company had a toddlers’ clothing line, a fragrance line, and a ski line to join the surf and snow lines that were already blow-out successes. Over the years, swimwear Roxy has obviously accomplished a lot with many different styles of apparel, but they will always be known for their eclectic selection of swim wear.
A lot of Roxy swimsuits are inspired by 1970s designs, particularly the 1970s halter top for the two-piece swimsuit. Swimsuits by Roxy have different names, depending on their pattern. One name is “Let’s Polka” which is obviously the patterns with polka dots. Another is “Number One” which features several striped designs. Almost all of the style names have some sort of surf, beach, or summer theme. A Roxy swimsuit represents a strong fashion statement for its users.
Anyone can shop for Roxy swimwear. All it takes is the click of a mouse to Roxy’s web site, www.roxy.com. You can also do an internet search at your favorite search engines to find the latest Roxy bathing suits. Those who shop for Roxy swimwear should know that the company seems to lack in the area of Roxy one-piece swimsuits.
Doing a search on the Roxy web site for “one piece” and “one piece swim wear” produced only one result. The result is an attractive brown Roxy bathing suit with the letters ‘R’, ‘O’, and ‘X’ in different places on the suit. The rest of the results were for shoes and sunglasses. Although Roxy does make one-piece swim wear for girls, it would still be nice to see one-piece Roxy swimwear being made for women who don’t like to bare a whole lot of skin.
Surfing apparel by Roxy can be easily confused with other companies, such as Billabong. Billabong is another surf apparel company that was founded and is based in Australia, and they are international just like Roxy and Quiksilver. Both of these brands are also sold at Pac Sun stores (pacsun.com), so the confusion is understandable. There's a famous item known as the one piece swimwear by Roxy and Billabong. You can search for it too.
Roxy will mark its 17th anniversary in 2007, and the company has expanded a great deal. They will always be known for their surfing attire, and they will be sure enough to have another great seventeen years.
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